AGENCY : AWK MOB
AMANDA NAVAI l HYERI KIM l ANDREA CERNAK l AMANDA LAM
Brief : Build on Schneiders' heritage of Quality and Tradition in a modern way to bring relevance to millennials.
Insight : Millennials are always in a rush even when cooking.
Concept: Schneiders took 127 years to perfect their recipe with craft & quality that is still easy and fast as it is delicious. Making it the perfect meal for busy lives. We took the time to save yours.
TV COMMERCIAL
PRE-ROLL
OOH : TRANSIT
SOCIAL MEDIA
SNAPCHAT FILTER
SPONSORED INSTAGRAM POST
EXPERIENTIAL EVENT
127 SECOND CHALLENGE
IN-STORE STICKERS
PACKAGING RECIPE
